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BANG & OLUFSEN
HEAR IT THE WAY IT DESERVES TO BE HEARD.
CHALLENGE: Make Bang & Olufsen culturally relevant again.
INSIGHT: Since the 70s and 80s, Bang & Olufsen’s been known for pushing the boundaries of high quality sound systems and their design.
IDEA: Even musical legends, who have heard their songs a million times before, have never heard their music sound like it does with B&O.
COPY & CONCEPT | MADDIE KOLBER
ART DIRECTION | JOCELYN WANG
(Spec Work)